Should You Offer “Extras” to Unhappy Customers?

February 23, 2017 — While it is common for companies to offer customers refunds, discounts, “extras,” and more to make amends when things go wrong, Evan Horowitz of Evan Horowitz Advising is not convinced that this is a good move. “It’s common, if you feel that you have broken your commitment to the customer, to…To read more — login/sign up

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